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5 Mindsets that limit Creative Video Production #2
#2 – We’re only a small… My attitude has always been, if you are a small business, an unsigned local band, etc, then your ideas should be bigger, not smaller. My team here at Entendre Productions and I...
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5 Mindsets that limit Creative Video Production #3
#3 – We don’t have the budget… It’s often the case that your budget is inversely proportional to the creativity of an idea. Read more at Entendre Productions. About Entendre Productions Entendre...
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5 Mindsets that limit Creative Video Production #4
Despite how it sounds, this is not a contradiction of the last blog but a weird contradiction in thinking that used to really trip me up, and I’m sure, many other people as well. In my early days back...
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5 Mindsets that limit Creative Video Production #5
#5 – Look at what those guys did… This is one of the most insidious ideas that can creep up on anyone. As you will see in my Blog “How not to make a Film” (coming soon), I am totally guilty of this...
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How To Use Video SEO To Jump To The Top Of Google Search Results
As most SEO guys know, getting a first-page Google result is becoming harder and harder. Google’s search and indexing algorithms continue to evolve in complexity, but Google is now showing “blended”...
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Shoppers Trust Online Video Production
People trust online videos. None of the statistics surrounding the rise of online marketing videos would matter if people didn’t trust these creative video productions to entertain and accurately...
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Why Do You Need a Music Video?
Promoting a band is a hell of a lot easier than it used to be. Gone are the days when you absolutely must get signed or you were doomed to stay in the garage. The Internet (which is still quite young...
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Revive Your Email Campaign: Add Video
Video Production is powerful. Dah! You say. Even if I were to illustrate the benefits of using video production to create engaging online video, in great detail with fireworks and a light-show, the...
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Rules of Engagement: Online Advertising
1. It is rude to interrupt. We advocate the use of engagement to deliver a message, rather than the interruption method preferred by online display advertising. A consumer is much more likely to...
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100 Online Video Stats to Make You Go Insane
There’s a pretty good chance you just finished watching one before you arrived here. And after seeing how long this post is, there’s a pretty good chance you’ll abandon this in a few seconds to watch a...
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Has Hollywood Lost its Way?
We love short films, but we also follow the larger film industry and how the web is changing how we watch films. Much has been said over the last few days about the bleak year for theatrical films with...
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What are “Motion Graphics”?
Being in the video production business, it’s quite easy to get immersed in technical jargon and academic vernacular. In fact, most people I work with love to talk in Videonese and will send hours...
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Why Web Video Works
One of the newest and most effective ways in which an individual is able to market their product or service online is via web video. The obvious comparison is the similar attention received from...
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What works today and why? Corporate Video Production
The landscape of corporate video has changed drastically over the last few years, in particular, the use and application of corporate media. The web, who is still quite young when you think about it,...
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25 Factors (with prices) that affect corporate video production costs.
Corporate Video production can cost as much or as little or as your budget allows. You can borrow a flip camera, shoot some video and upload it to YouTube – all for free. Or you could hire James...
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5 Ways to Screw-Up Your Viral Video Advertising
At Entendre, we love to work on viral videos. There really is no limit to what a “viral” video can be, you are really only limited by your own imagination. Show me a marketer with “viral” on her...
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50 Ways to use Online Video Production to help your business grow
With the implementation of the NBN (National Broadband Network) in Australia, businesses are starting to employ video as a primary method of communicating with their clients and prospective customers....
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A Game Changer? Blackmagic Cinema Camera
At Entendre we’re passionate about film and even more so aboutfilm and video production so when we heard that Blackmagic had brought out a new digital film camera, we absolutely had to check it out!...
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Online video; how has it changed and how to get the most from it?
In the old days of Television, as soon as an ad came on TV people were quick to change the channel. Why are we surprised that the same thing has happened withonline video? Here are several ways in...
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How To Look Great On Camera
There are as many ways of producing video as there are nick names for your private parts; all graphics and music, animation graphics with a voice over, a person speaking the lines on camera,...
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